
TARGETED PANELIST RECRUITMENT
Diverse. Targeted. Precise. Innovia Panels: The Key to Success
At Innovia, we’re proud to offer a diverse panelist database that reflects the real world. With panelists of all ages, ethnicities, and skin types, we can ensure that your products are tested on a representative sample of the population, leading to more accurate and reliable results.
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Our expert recruitment team meticulously selects participants to match your ideal customer profile. With over 1,000 active panelists in our database, Innovia can connect you with the perfect participants for your study, no matter how specific your needs may be.



Deeply Targeted, Precisely Matched
1,000+ active panelists. Access a vast pool, ensuring the perfect match for any study’s needs, no matter how niche.

Granular Demographics
Extensive database of men and women of diverse ethnicities and Fitzpatrick skin types I-VI.
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Beyond the Surface
We delve deeper, targeting specific concerns like crow’s feet, dark circles, or age spots, delivering perfect panelists for precise product insights.

This granular approach leads to products that resonate with your target audience.
Forget one-size-fits-all panels, Innovia goes beyond demographics. Innovia goes deeper by building bespoke groups reflecting your customer base.

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Ages 18-75
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Ethnicities: Caucasian, Mixed Asian, Black, Hispanic
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Fitzpatrick skin types I to VI
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Self-Reported Sensitive Skin Panel
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Beauty & wellness shoppers across all price points
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Household income range: $50,000 - $500,000+
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Varied professions, ensuring representative real-world feedback
Our expert recruitment team matches panelists to your exact criteria, ensuring your study captures the unique needs of your target audience.
Whether it’s seeking crow’s feet for wrinkle testing, dark circles for concealer evaluation, or age spots for brightening treatments, we deliver the perfect panel for precise product insights. This depth unlocks insights your competitors miss, leading to products that resonate deeply with your target audience.